projects / Integrated Marketing Communications
For Lough Eske Castle
Lough Eske Castle, Donegal’s only 5 star hotel and spa, is an agency client since 2009. Part of the international Solis group, the hotel was recently awarded World’s Best Luxury Country Hotel for the second year running.
First has developed tactical radio advertising for the hotel to reflect the prestige of the brand while driving telephone and web enquiries. Radio activity has been supported by press and online advertisements at peak demand times. The agency has also produced a suite of print materials for the hotel, including a stylish voucher wallet to accommodate their newly launched giftcard.
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How We Did It
Radio Advertising
First Advertising negotiate, plan and buy radio campaigns for a wide range of clients.
Design for Print
We take time to listen to our clients, to understand the brief and engage with them throughout the process
Advertising Writing & Design
First has a top team of designers and copywriters ready to bring energy and insight to each advertising project.
Graphic Design
We have designed corporate brochures, annual reports, business stationery, display graphics, leaflets and more.
Media Planning
We offer a fully integrated media service, across all traditional, digital and ambient channels.